Group Assignment in a Frontend vs. Backend…

Sarah Krasnik Bedell

Sep 19, 2023

Where do you store user groups? How do you make sure your test is actually able to be evaluated?

2 Comments

Hey Sara,

thanks for writing this post!

In case a significant number of users use ad-blockers would you use instrumental variables to analyze the experiment?

Expand full comment

#nojs-banner { position: fixed; bottom: 0; left: 0; padding: 16px 16px 16px 32px; width: 100%; box-sizing: border-box; background: red; color: white; font-family: -apple-system, "Segoe UI", Roboto, Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 13px; line-height: 13px; } #nojs-banner a { color: inherit; text-decoration: underline; } This site requires JavaScript to run correctly. Please turn on JavaScript or unblock scripts